Move beyond relying on word of mouth alone and build a more intentional approach to how people find, evaluate, and choose your business.e central theme of your page. Bulleted lists are a great way to parse information into digestible pieces.

  • Make Your Reputation Easier to Find: Understand how referrals, search, your website, reviews, and your digital presence work together in today’s buying journey.

  • Build Trust Before the First Conversation: Identify the proof potential customers look for when deciding whether your company is credible and worth contacting.

  • Focus on What Actually Supports Growth: Start with your business goals and audience before deciding which marketing channels, platforms, or tactics deserve your time and money.

  • Measure What Matters: Look beyond likes, clicks, and impressions and connect marketing activity to qualified opportunities and business results.

  • Know What to Improve Next: Use a practical marketing checkup to identify one meaningful improvement you can make now instead of trying to fix everything at once.

Course curriculum

    1. Marketing Isn’t Magic: Where Small Businesses Should Start

About this course

  • $9.99
  • 1 lesson
  • One Hour

Instructor(s)

VP Marketing Nathan Gerred

Nathan Gerred is Vice President of Marketing at Saturn Lounge, where he helps organizations strengthen their brands, connect with their audiences, and turn marketing strategy into meaningful business growth. With extensive experience in marketing, branding, and communications, Nathan brings a practical, results-focused approach to helping businesses stand out in competitive markets.

Take the Next Step Beyond Word of Mouth